NewWebsites + AI assistants for small businesses

Your business,
run by AI.Set up by a human.

I build your website and an AI assistant that answers customers day and night. You don't need to learn anything. I handle it.

Built on Grok by xAI
app.amuze.it/approvals
Approvals
3 waiting Grok drafting
Grok drafted these. Nothing goes out until you approve.
Answered today48+12%
Avg. reply2.1s
Approved this week31
AllRepliesSite editsLeads
SA
Sonoma AdventuresReply2m
Grok drafted a reply to a tour inquiry
Grok: “Yes, the Saturday wine country bike tour starts at 10am. I can hold 4 spots for you…”
✓ Approved
CP
Cedar & Pine LandscapingSite edit18m
Update homepage hero photo
✓ Approved
New leadLead1h
Bluestone Landscaping requested a demo
Site updated · livecedarandpine.site · just now
Grok answered 3 chatswhile you were on a job
24/7

Answers, even while you sleep

Nights, weekends, holidays. Every question gets a real answer.

<3s

Typical reply time

Customers get an answer before they open the next tab.

Replied in 2.1sLead saved
0

New apps to learn

No dashboards, no logins. You text me like you text anyone.

Just text itI handle the rest
Your AI assistant

A website that talks back.

Your site answers questions, quotes your real prices and books the job, any hour. Anything that matters comes to you first, so nothing goes out you wouldn't say yourself.

Answers in seconds, day or nightNo more “we'll get back to you Monday.”
Trained on your businessYour prices, hours, service area and the way you talk.
You approve what mattersBookings, quotes and changes wait for your OK.
New lead savedSarah K · ¼ acre cleanup · Arcata
9:41
CP
Cedar & Pine LandscapingGrok · replies in seconds
Tonight 9:38 PM
Hi! Do you do yard cleanups in Arcata? How soon could you come out?
Yes, we cover Arcata and McKinleyville. A typical cleanup runs $250 to $400 depending on size. Next openings:
Tue 9 AMWed 1 PM
Tuesday works. It's about a quarter acre.
Perfect, you're penciled in for Tue 9 AM. Mike will confirm by text shortly.
Owner approved · Mike, 9:42 PM
Ask anything…
Owner approvedBooking sent to Mike's phone
Booked · Tue 9:00 AMAnswered at 9:38 PM, in 2.4s
How it works

Three steps.
You only do the first.

No onboarding course, no software to set up. You tell me about your business and I take it from there.

01Step one

Tell me about your business

A 20-minute call or a few messages. That's all I need.

PV

What do customers ask you most?

CP

Pricing, and whether we cover Arcata.

20 min call · Tue 10:00
02Step two

I build and train it

Your site and your assistant. You get a preview first.

03Step three

Launch

We go live, and I keep watching it so it keeps getting better.

Live · cedarandpine.site
Chats answered this week142
Who it's for

Built for owners who are too busy to adapt to AI.

You've got jobs to run. You shouldn't have to watch tutorials or learn prompts to get the benefit. That's my job.

PV
PeterText message · iMessage
Today
Hey Peter, can you add our fall cleanup special to the site? 15% off through November
Ok all set :) It's live on the homepage and your assistant already knows about it.
Replied in 12 min · no login needed
Text, don't log inNeed a change? Text me. No dashboards, no passwords.
Nothing to learnI set it up, train it and keep it running for you.
You stay in controlThe important stuff waits for your thumbs up.
Better every monthI read the chats and tune it as your business changes.
LandscapersTour operatorsContractorsDentistsRestaurantsSalonsCoachesNonprofits
The platform

Why we build on Grok. Built to last.

We chose Grok as our platform because it's stable and built to last. xAI owns the whole stack, from its own compute, the Colossus supercomputer in Memphis, to the model to the platform your assistant runs on.

That's why we're confident it isn't going anywhere, and we believe it's one of the long-term winners in AI.

Your assistantTrained on your businessSet up and looked after by Amuze
Amuze
PlatformxAI APIWhere your assistant runs
xAI
ModelGrokThe brain behind every answer
xAI
ComputeColossus supercomputerMemphis, Tennessee
xAI
Pricing

One simple price.

Everything you need to get found, answer customers and stay up to date. No contract, cancel anytime.

Website + AI assistant
$500one-time setup
$100/mofor hosting, the assistant and ongoing updates
Get a free preview
No contract · Cancel anytime

Everything included

  • Custom siteDesigned for your business, not a template
  • AI chat conciergeAnswers customers 24/7, built on Grok
  • Your domain connectedKeep the one you have or get a new one
  • Monthly tweaksNew photos, prices, hours, pages
  • A real person to text (me)No tickets, no call centers
Real client

Sonoma Adventures.
Live and answering.

Wine country bike tours in Sonoma, run by Hunt and Yuni Bailie. Their new site has an assistant that knows their tours, so guests get answers even while the team is out riding.

sonoma-adventures.com
The Sonoma Adventures homepage: Sonoma Valley bike and e-bike tours
Peter has built every website we've had, and this one is on another level. The assistant answers guests' questions about our tours while we're out riding, and when I want something changed I just text him.
HBHunt BailieCo-owner, Sonoma Adventures
Wine country bike toursSite + AI assistant
Visit the site
Peter, founder of Amuze
About

Hi, I'm Peter.
I'm the human part.

I've been building websites for small businesses since 2013. Restaurants, contractors, coaches, nonprofits, a farm or two. The one thing I've learned is owners don't want another tool, they want it handled.

So that's what Amuze is. We're a small team of three developers. We build your site, train your assistant on how you actually talk to customers, and when something needs changing you just text me. AI is getting pretty wild, and I think small businesses should get the good parts without the homework.

- Peter
A small team of three developersYou text me, not a ticket systemEvery change approved by you
FAQ

Questions, answered.

Anything else, just ask. You'll get me, not a bot.

Do I need to learn any AI tools?

Nope. I set everything up and run it for you. If you want something changed, you text me and it's done. That's the whole point.

What if the assistant gets something wrong?

It only answers from what it's been taught about your business, and anything important like bookings, quotes or site changes waits for your approval. I also read through the chats and keep tuning it.

Can I keep my domain and current website?

Yes. I'll connect your existing domain, and if you like parts of your current site we can bring them over. Your free preview shows you exactly what you'd get first.

What happens if I cancel?

No contract, so you can cancel anytime. Your domain stays yours, and I'll help you move things over if you need to. No hard feelings :)

Free preview

See it before
you pay a thing.

Tell me a little about your business. I'll put together a preview of your site and assistant and send it over. No card, no commitment.

A real preview, built for your business Usually ready within a couple of days No pressure, keep it or don't

Request your free preview

Takes about 30 seconds.

I'll reply personally. No spam, ever.

Got it, thanks :)

I'll be in touch soon with your preview. - Peter